Book Review: Becoming an Online Business Manager by Tina Forsyth
About 2 years into my Virtual Assistant stint I realized that I was destined for more. I remember chatting with a friend (mentor really) who grew her biz from being a VA, to a Multiple VA firm, to an Online Business Manager, about how she got where she was. She mentioned Tina Forsyth's book, Becoming an Online Business Manager, and recommended that I have a read. A few days later I bought the book and when it arrived I flipped through anxiously awaiting the wealth of magic I was about to learn. As I read through the book, I ended up not connecting with it and put it down only to let it collect dust.
Fast forward to the future and I was cleaning out a box of business books when I came across it again. I started reading chapter 1 which was titled "To be or not to be" and it hit me. The first time I read the book not only was I not ready for it, I was clearly looking at my business from the wrong angle.
Since then this book has sat on my desk and become a reference for my daily ops as well as my clients. It also serves as a wonderful tool in my mentoring sessions.
When I read the book for the first time I can recall thinking "is this all?" and "I'm already doing this stuff" so I totally blew it off. The truth of the matter was, I may have thought I had all the answers but did not. It actually took me failing as an OBM in order to see those things. Around that time I was juggling the wrong clients, as well as the wrong type of work for the wrong amount of money. I began to dislike all that was my business.
Around that same time I also struggled with combining my business entities into one. I was highly technical, but didn't want to create a stuffy old business. I wanted to be sure everything I was offering was cohesive and something my ideal clients would want. It started with branding and everything just fell into place. I often had to remind myself that I am building my own thing, not copying anyone, so it's OK to do things differently.
[Tweet "I am building my own thing, not copying anyone, so it's OK to do things differently."]
Ok back to the book.....
Here are a few of my favorite takeaways from Tina Forsyth's, Becoming an Online Business Manager.
- Becoming an OBM requires you to ask yourself "How can I help grow this business" rather than "How can I make this business owners life easier". This is 100% true.
- Client's determine where the bus needs to go, it's the OBM's job to make sure we all get there. It's called driving the bus. I'm a bus driver are you?
- All business owners want to make money but most are allergic to managing it. There is an entire insightful chapter on this. All gold.
So if you are looking for a little direction, even if becoming an Online Business Manager isn't in your realm of thinking, this book will help. I pretty much recommend it to any of my Administrative/Executive Assistant, Virtual Assistant, Online Business Manager or Administrative Consultant type friends and clients.
P.S. I have used my affiliate links in this blog, but know I wouldn't promote anything I don't feel 100% confidence in and only promote things I've personally used or experienced.